| Do you have a problem with writing articles for | | | | such as your local library, magazines, newspapers, etc. |
| submission to the online article directories? Do you find | | | | 2. Creativity and Planning |
| it difficult to come up with good content for your | | | | Far too many article writers lift off almost completely |
| articles? | | | | and represent the same information that has already |
| Article Marketing is an excellent means to build your | | | | been presented. This does not add much value to your |
| personal/site's reputation online. It is also one of the | | | | article, and does not attract a reader's good reviews. |
| best methods for generating qualified leads to your | | | | Rather, consolidate your research and ideas, and think |
| website. A keyword rich article with informative | | | | about how you can present the information in an |
| content will also get you good search engine rankings | | | | interesting and informative manner. It is important that |
| for the relevant keywords over time, as article | | | | you create a personality, or a "sense of you" in your |
| directories tend to be well regarded by the search | | | | articles, to make your article stand out from the many |
| engines, and thus such backlinks to your site are very | | | | many other similar writeups that exist. Always ensure |
| useful. Remember however to make sure that you | | | | that the information in your article is genuine, reliable |
| create proper backlinks which encompass the | | | | and logical - badly written articles will mar your |
| keywords you wish to optimize for within the html links | | | | personal reputation as a credible author, or even the |
| code back to your site. For example, if you are trying | | | | credibility of your site. |
| to raise your search engine rankings for the term | | | | 3. Persistence and Passion |
| "Internet Marketing School", make sure that the | | | | Writing good articles is not that difficult, but it is also not |
| keyword text within the backlinks comprises this | | | | as easy as twitching a finger. Being passionate about |
| keyword term. | | | | the subject niche you write about is very crucial, as the |
| Many new Internet Marketers tend to be fearful of | | | | lack of interest or enthusiasm in a topic will reveal itself |
| taking up their pens (or in our case, using their | | | | instantly upon a casual first read. Thereafter, |
| computers) to start writing quality articles as it has | | | | persistence in writing on a regular basis, is the key to |
| been a long time since leaving school or university, and | | | | success to producing quantity and quality articles. It is |
| the inertia or writer's block tends to create a | | | | recommended that you try to write between one to |
| reluctance for them to start writing again. | | | | three articles a day, but for most new online |
| The process of writing articles is actually not as difficult | | | | marketers, even writing one article per week can be a |
| as it may seem, if one adheres to the following article | | | | problem. If that is the case, focus on the goals you |
| writing tips, which can also help you develop your | | | | hope to achieve (eg. building a part-time residual |
| writing skills for the long term:- | | | | income online, building a reputation online in your |
| 1. Research | | | | selected market niche), and with the end in mind, work |
| When writing an article, you should find as much | | | | towards your goal. Remember that Rome was not |
| relevant information on your subject niche as you can. | | | | built overnight, so the more you persevere and push |
| You can use the search engines (eg. Google, Yahoo, | | | | yourself in the correct direction, the more you are likely |
| MSN) to search for your subject to find relevant | | | | to succeed to establish yourself as an authority in the |
| information and ideas. The top ten to twenty search | | | | respective topic or market niche. Like exercise, |
| results of a keyword search (eg. dog training) found | | | | increase the intensity and number of articles you write |
| from your search engine listings will typically provide | | | | gradually. If you find that producing an article per day is |
| you with an excellent wealth of information and good | | | | a problem, start with one in three days. Once you |
| base to start planning for your article. Even if you are | | | | have overcome this challenge, try to write one article |
| writing on a more niche topic, (eg. toilet training tips for | | | | in two days, and thereafter one article per day. |
| German shepherds), you can still type the entire longtail | | | | In time to come, using the above methodology, you will |
| search phrase into the search engines directly. You | | | | find that you have overcome your inertia, and that you |
| should try popular websites like Answers.com, and | | | | are enroute to success to building your targeted traffic |
| Wikipedia.org to research and read more about your | | | | and personal/website's reputation in your chosen |
| topic. In addition to online sources, try offline sources | | | | subject niche. |