| So you've heard about search engine reputation | | | | with. If you are not in a position of prominence, it is likely |
| management and how it works, but how do you know | | | | that nothing related to you will come up at all. If that's |
| if you are a good candidate or if reputation | | | | the case, you probably won't have to worry about it. |
| management would benefit you? | | | | If something does come up and it relates to a personal |
| First, assess your current position in the job market. | | | | spat between you and an ex-friend or ex-boyfriend or |
| Ask yourself some questions. Are you in a secure but | | | | girlfriend, you're probably better off settling the issue by |
| discreet job? Are you looking for a new job? Are you | | | | yourself. |
| trying to rise in prominence? Are you already | | | | However, it is also important to remember that with |
| successful and a prominent figure? Does your field | | | | the rise of the internet age, more and more employers |
| depend upon your reputation? | | | | have been researching potential employees on the |
| Keep your answers in mind as you answer the next | | | | internet. So, if you're in the process of applying for the |
| set of questions. How likely are people to search for | | | | job and several people have been posting negative |
| you in an online search engine? How likely are people | | | | and libelous comments about you--and those websites |
| to become outraged enough at you to post negative | | | | are coming up when you search yourself on the |
| comments about you on their blogs or facebook | | | | internet--this might be something to worry about. |
| accounts? | | | | You should be especially concerned about your |
| Search engine reputation management, as you already | | | | internet reputation if you are in a prominent position |
| know, improves your reputation on the internet so a | | | | either in society, your profession, or your company. |
| search engine result will first come up with positive | | | | The more well-known you are, the more likely you are |
| references to you or your company instead of the | | | | to become a target for negative commentary. |
| damaging ones. | | | | Personal attacks could become associated with not |
| If you are a company who is currently struggling | | | | only you but also with your job, making you a hazard, |
| without knowing the reason why, you might try getting | | | | not an asset. This might also be a time to consider |
| on the internet, going to Google or Bing or Yahoo and | | | | reputation management. |
| typing in the name of your company. If the first results | | | | Also, if your job depends on a good reputation, you |
| are negative, you know that people will be more likely | | | | should put more weight on negative search engine |
| to click on those instead of any positive ones with it. If | | | | results. For example, if you are a hair dresser, a social |
| you feel like it might be giving your company a bad | | | | worker, a counselor, or any other position that relates |
| image, it is up to you to assess the benefits and | | | | directly to your skills, you need to take poor internet |
| drawbacks of hiring a reputation management | | | | reviews more seriously, because, obviously, they could |
| company. | | | | affect your job. |
| If you are an individual, there is more to consider. Try | | | | Essentially, the decision is up to you. Contact different |
| the same method mentioned above: search for | | | | companies if you think you need reputation |
| yourself on the internet, and see what you come up | | | | management, and discuss with them your options. |